Insights Workshops

Data-backed storytelling combines quantitative and qualitative data to provide meaning. By bringing data to life, people connect to concepts valuable and personal to them—concepts that balance technological innovation (the head) and the ability to impact how healthcare understands the customer journey (the heart).

Data storytelling is comprised of both quantitative data (the "what") and qualitative data (the "why").

Quantitative data helps create concrete information in numerical form. In conversational analytics, it is determined from automation and other AI tools, such as our Trending Conversation Topics, Repeat Caller, or Sentiment models. This type of analysis can provide real-time feedback based on measurable and trackable insights that craft business decisions from fixed customer data.

Qualitative data helps create understanding and context behind the numbers. Human listening is integral to building the narrative journey of the customer experience. This type of analysis connects the head and the heart of dynamic decision-making.

1. Identify the necessary context to extract meaning in future needs, vision, or ideal outcomes.

2. Build comprehensive customization to identify a deeper level of understanding of opportunities and threats.

3. Prioritize impactful action to accelerate what is already in motion to create continuous improvement of your CX.

4. Listen and learn how themes and interactions adapt to the education of customer narrative-building.

Over the course of an immersive, in-person workshop, participants will learn principles of storytelling by creating a data-backed story from real customer conversations. During this workshop you can expect:

• Drive speed to action by addressing friction points as soon as they occur.

• Expertly find and tell stories found in your organization’s conversational data.

• Identify root causes that give clarity to trends, patterns, and data shifts.

• Expand the power of insights generated in the Authenticx platform.

• Work with experienced Authenticx Storytellers for continued coaching support.

The most impactful workshops bring together cross-functional stakeholders who influence strategy, operations, and frontline experience. Coming prepared with clear goals, an openness to exploring root causes, and a willingness to challenge long-standing assumptions often leads to better outcomes. The Authenticx team will fully facilitate the session with structured insight and guided discussions—so teams leave aligned on priorities and a concrete action plan.