Your Customers are Stuck
Ever wasted half a day fixing a problem that should have taken two minutes to resolve? That’s what we call The Eddy Effect™.
It’s when your customer’s ideal experience is disrupted with a frustrating loop of obstacles (or Eddies) that cause them to feel “stuck” in a problem. Sadly, up to one-third of all customers experience this phenomenon every day.
Eddies create a tremendous amount of frustration for customers who are trying to navigate through issues on their own and wastes company resources on problems that never should have occurred.
The Eddy Effect™ is one of the worst brand experiences possible.
Eddies are directly impacting your bottom line.
Eddies are hiding in your customer conversations and revealing bad experiences.
But Eddies can be diagnosed and fixed!
Get to the heart of customer issues by surfacing what’s going on in your customers’ own words.
The faster you find those Eddies hiding in your customer interactions and identify the root cause of the problems, the faster you can take action to fix them, eliminate wasted resources and spend your time unlocking real customer insights at scale.
By consistently listening to customer conversations, Eddies can be surfaced and resolved- improving customer experience and retention.
Get the Complete Eddy Effect Guide
What are Eddies costing your organization and how much could you be saving by resolving them?
Find out below with the Eddy Effect Calculator.